Department of Consumer Affairs warned consumers against 'Dark Pattern Drip Pricing' on E-commerce platforms on Thursday via a post on social media platform 'X'. 'Drip pricing' refers to hidden costs that accumulate in the end to cause a spike in the check out amount. Authorities highlighted that customers can also check for the hidden price and the National Consumer Helpline offers a service to raise a complaint against platforms for these practices. The drip pricing inflates